The purpose of the Laurier Sales Association is to provide various resources and opportunities within the field of sales for students in the Lazaridis School of Business and Economics, as well as Laurier at large.
Unfortunately, the only chance to learn about sales within the 4 walls of a classroom at Laurier is a 4th-year level course. This results in a fundamental knowledge gap for a major functional area in the business world.
LSA provides purpose in our diverse set of events that allows for meaningful networking opportunities, the development of hard and soft sales skills, as well as industry insights from professionals that cannot be found in a LinkedIn article. Overall, LSA strives to provide the student body with #everythingsales that can help propel them in any industry, in any career.